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This month, Georgia Interviews… brand new author and Founder of sales improvement company Sales Blueprint Ltd, Graeme Hall, on his first book, why he decided to author a book now, and how he’s going to be distributing his book to achieve his marketing goals. You can watch the 17 minute interview in full in the video above, or read the edited write up below. Georgia: Hi Graeme, thank you so much for joining us today. How are you? Graeme: I'm very well, thank you. Georgia: Graeme, could you just start by telling us all a little about yourself and your business? Graeme: Well, the short version is I have a business called Sales Blueprint, which we've been running for 15 years now. I describe us as a sales improvement organization. We work specifically with private equity backed businesses. It's a niche that we came across ten years ago now and have worked

James was our first video interview guest, and what a wonderful guest he was.    In this latest instalment of  Georgia Interviews… , James Sale, Founder of Motivational Maps Ltd and new author of  Mapping Motivation: Unlocking the Key to Employee Energy and Engagement , tell us about how he brought an innovative and never-done-before idea to the masses,   authored his first book, and skyrocketed his public profile and his business as a result.  James gets pretty specific about how he did this, so read his answers carefully because there are more than a few book marketing gems in there!    Georgia:     Hi James, thank you so much for joining us today! It's a pleasure to have you      on...could you start by telling us all about yourself and your business, first of all. James: Motivational Maps has been in business for 11 years—we started in 2006. Motivational Maps are an online diagnostic tool—like a personality test; the only difference is they explain what moti