Write Business Results

Mark's first book, with number two on the way... How to Share Who You Are and What You Are About: An Interview with Mark Sephton Personal mentor to entrepreneurs, author and radio host, Mark Sephton, enjoys challenging people to become a better version of themselves. His first book, ‘ Inside Job’, is built on your capability to work on the way you think, act and behave, to fully understand who you are and live out of your own identity. Taking time out from his busy schedule, and from writing his second book, to talk to Write Business Results, Mark says, “ Having the ability to be able to express what you think and feel in words, either through the verbal word or through written word, is powerful.” Georgia: Mark, could you start by telling us a little about yourself? Mark: My name's Mark Sephton and I'm a personal mentor to entrepreneurs. I have a radio show called ‘Talk Business’, on Radio Plus Coventry and I am a regular contributor ...

Writing a book is a HUGE deal , and it's a huge project as well...you've got to decide what topic you're going to write about, you worry if anyone will read it, you don't have a process to follow so you find yourself doing things like editing as you write (definitely avoid!), writing huge chunks of book only to get stuck and change it all (easy to avoid but you've got to know how), writing in feast-or-famine style bursts: one day you do 2,000 words in one sitting, the words pouring out of you as you go, and you feel so accomplished.  You're sure that you're over the initial writer's block, and you've done so much you decide to focus on other tasks for the rest of the week thinking it'll be easy to pick back up. Until you go back to it a week later and you're squeezing out sentences like blood from a stone. Once you finally pull a manuscript together, you then realise only half the battle's won because you've now go...

Writing a book is a HUGE deal , and it's a huge project as well...you've got to decide what topic you're going to write about, you worry if anyone will read it, you don't have a process to follow so you find yourself doing things like editing as you write (definitely avoid!), writing huge chunks of book only to get stuck and change it all (easy to avoid but you've got to know how), writing in feast-or-famine style bursts: one day you do 2,000 words in one sitting, the words pouring out of you as you go, and you feel so accomplished.  You're sure that you're over the initial writer's block, and you've done so much you decide to focus on other tasks for the rest of the week thinking it'll be easy to pick back up. Until you go back to it a week later and you're squeezing out sentences like blood from a stone. Once you finally pull a manuscript together, you then realise only half the battle's won because you've now go...

How often do you get to the end of your day and feel as though you’ve barely made a dent in your work? That common phrase ‘there aren’t enough hours in the day’ hovering on the tip of your tongue... This is common for many business owners but how about when you're also trying to write a book or other content on top of your existing responsibilities and a very full schedule? The thing that all writers know, and so do non-writers who are trying it anyway, is that the busier you get the easier it is to procrastinate. As I'm writing this post, a Marie Forleo blog arrived in my inbox that serendipitously covered this same topic. A prolific writer herself, she points out that we don't procrastinate over the writing itself, but over getting started.  She also references The War Of Art by Steve Pressfield, which, in addition to the simple changes below, is an absolute godsend for any busy entrepreneur trying to protect their creative energy and avoi...