Which Route To Publishing Is Best For Your Business Book?
I get asked a lot which is better; to self-publish your book or go with a traditional publisher. And then there are done-for-you services, which appeal to busy business owners for obvious reasons.
You may have your own decision-making criteria as well and that's great, the list above is not absolute. Self-publishing provides significantly more creative freedom and control to authors than traditional publishing, with less expense. If you want to become a bestseller, you can still accomplish that with self-publishing. It just requires a specific and focused marketing strategy.
Self-publishing can, however, be very draining on your time if you're having to create the content, write the book and manage the rest of the production and promotion. It's not just the writing you have to worry about; it's also the planning that needs to come first, specific writing and marketing techniques such as story-telling, the editing, design work, copyright, and your marketing strategy.
At Write Business Results, we provide packages that can take the entire book project, including the planning, writing, design, publishing, and promotion, off your hands completely, while leaving you with full copyright and royalties. If you want to:
- Get ahead of your competition
- Own the space you’re in
- Attract more right-fit clients
- Get more speaking gigs
- Make more money
- Share your knowledge and wisdom
- Impact others
- Become an influencer
- Raise awareness of your brand...
...you can easily achieve those things by becoming an author. You might just want to secure a smooth ride getting to the self-publishing stage. Some worry that they won’t do it right if they write it themselves, that their idea isn’t good enough, that going with a traditional publisher increases their chances of success.
None of these scenarios have to be true. You just need to get really clear on what you want your book to do for you, and a clear process to lead you through the project from start to finish. Publishing a great book that you’ll be proud of and your clients and prospects will love to read can be simple and stress-free - you just need the right level of support.
If that sounds like you, contact us to talk through your goals and concerns before starting your self-publishing journey. We'll also send you a copy of our unique Book Creation Process™ completely free of charge, so you can see exactly what's involved and your time commitments.
Tel: 020 3752 7057